Adobe AEPRetirement announced
Segment Match discontinuation
Segment Match will be discontinued after November 27, 2026; Real-Time CDP Prime and Ultimate customers must move to Real-Time CDP Collaboration.
Ends 27 Nov 2026
Entries on this page are generated by AI from vendor sources. How AI is used
Deprecations
Features that platforms have announced they will retire, or have removed, since January 2026. Upcoming end dates come first, followed by past end dates with removal unconfirmed, recorded retirements, and notices with no end date. Each group is ordered by end date, earliest first. Every entry links to the vendor's notice.
49confirmed deprecation records
8confirmed removed
6under review · excluded above
Totals above cover the whole record. Filters apply to both sections below. “Retirement announced” means no retired state has been recorded. A passed end date does not establish removal.
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Confirmed records 49
HubSpotRetirement announced
Pipelines API V1 sunset
Pipelines API V1 will be sunset on December 4, 2026; integrations must migrate to the 2026-03 or newer version before then.
Ends 4 Dec 2026
TealiumRetirement announced
Amazon Ads Conversions connector legacy action deprecation
Legacy action in the Amazon Ads Conversions connector deprecated, reaching end of life on 2026-12-15; replace with the Send Conversion action.
Ends 15 Dec 2026
HubSpotRetirement announced
Node.js 20 deprecation in developer CLI
HubSpot is deprecating Node.js 20 support in its developer CLI, following Node 20's end-of-life, with removal starting January 8, 2027.
Ends 8 Jan 2027
HightouchRetirement announced
Emarsys destination WSSE authentication
Emarsys will stop supporting WSSE authentication on February 1, 2027; existing syncs keep working until switched to OpenID Connect.
Ends 1 Feb 2027
HubSpotRetirement announced
Legacy API version and app sunset
Legacy API versions and apps begin sunsetting in March and September 2027 as HubSpot moves to a bi-annual, date-versioned release schedule.
Ends Mar 2027
Treasure AIRetirement announced
Zendesk API token authentication deprecation
Zendesk will deactivate all remaining API tokens on April 30, 2027, ending API token authentication for the Zendesk Import and Export Integrations; admins must migrate to OAuth.
Ends 30 Apr 2027
Treasure AIRetirement announced
TLS 1.0/1.1 deprecation
Treasure Data will drop support for TLS 1.0/1.1 on customer-facing endpoints effective February 28, 2026, requiring TLS 1.2 or higher.
Ends 28 Feb 2026 · End date passed · removal not confirmed in the record
TealiumRetirement announced
Yahoo DataX connector (legacy)
Existing Yahoo DataX connector renamed 'Yahoo DataX (Legacy)' and deprecated, to be removed from the marketplace on 2026-03-12.
Ends 12 Mar 2026 · End date passed · removal not confirmed in the record
MarketoRetirement announced
SEO feature
Marketo Engage's Search Engine Optimization (SEO) feature will be deprecated on March 31, 2026; users who rely on it can export their data beforehand.
Ends 31 Mar 2026 · End date passed · removal not confirmed in the record
Adobe AJORetirement announced
Experience event attributes in journey expressions deprecation
Experience event attributes in journey expressions lose support April 1, 2026 for orgs inactive on the feature for 90 days; already blocked for new orgs since mid-2025.
Ends 1 Apr 2026 · End date passed · removal not confirmed in the record
MoEngageRetirement announced
Classic navigation retirement
MoEngage retires its Classic interface: from April 1, 2026 every account moves to the new navigation and the Switch to Classic toggle is no longer available.
Ends 1 Apr 2026 · End date passed · removal not confirmed in the record
HubSpotRetirement announced
Segments Intro tab and legacy AI Segment Suggestions
The Segments Intro tab and legacy AI Segment Suggestions retire on 2026-05-22; existing segments keep working and AI-powered filters remain in the core segment builder.
Ends 22 May 2026 · End date passed · removal not confirmed in the record
Adobe AEPRetirement announced
V1 table structure for Snowflake Batch destination
The original Snowflake Batch table structure, without separate audience name and origin columns, is kept beside the V2 tables only until the end of June 2026, after which it is deprecated.
Ends Jun 2026 · End date passed · removal not confirmed in the record
Adobe AEPRetirement announced
Legacy Amazon Ads destination deprecation
The original Amazon Ads destination card is deprecated in favor of the renamed Amazon Ads (formerly v2); hidden end of July 2026.
Ends Jul 2026 · End date passed · removal not confirmed in the record
MarketoRetirement announced
Marketo SOAP API
Support for the Marketo SOAP API will end July 31, 2026; integrations using SOAP API capabilities should migrate to the REST API.
Ends 31 Jul 2026 · End date passed · removal not confirmed in the record
MarketoRetirement announced
REST API access_token query parameter
The access_token query parameter for authenticating Marketo REST API calls was deprecated August 31, 2026; integrations must use the Authorization header instead.
Ends 31 Aug 2026 · End date passed · removal not confirmed in the record
HubSpotRetirement announced
Node 18.x/20.x runtime deprecation for Chatflow custom code
Node 18.x and 20.x support for Chatflows custom code snippets ends August 31, 2026; unmigrated snippets become uneditable until upgraded to Node 24.x.
Ends 31 Aug 2026 · End date passed · removal not confirmed in the record
Adobe AJORetirement announced
Batch audience deprecation in Audience Qualification and Exit Criteria
Batch audiences in Audience Qualification nodes and Exit Criteria will block publication starting September 2026; streaming audiences required.
Ends Sep 2026 · End date passed · removal not confirmed in the record
Treasure AIRetirement announced
Nova Canvas image generation in AI Agent Foundry
AI Agent Foundry's Nova Canvas image generation is being retired by AWS, ending no later than end of September 2026, with no replacement model planned.
Ends Sep 2026 · End date passed · removal not confirmed in the record
MarketoRetirement announced
Grab Images from Web
The Grab Images from Web tool for pulling images from a webpage into content will be deprecated starting with the October release, for security and privacy reasons.
Ends Oct 2026 · End date passed · removal not confirmed in the record
BloomreachRetired
Legacy Safari push notifications (Safari 15 and earlier)
Push notification support for Safari 15 and earlier on macOS, based on Apple's deprecated pushPackage API, has been removed.
No end date stated
SFMC NextRetired
Amazon S3 as an email archiving storage destination
Amazon S3 is no longer a supported storage destination for high-volume email archiving in Marketing Cloud Next; Azure remains supported.
No end date stated
TealiumRetired
Facebook Conversions connector opt_out parameter removal
The Facebook Conversions connector removes the deprecated opt_out parameter, which stops affecting event processing after November 12, 2026.
No end date stated
TealiumRetired
FullStory API connector Server Events action
The Server Events action of the FullStory API connector has been removed as the connector moved to FullStory API v2.
No end date stated
TealiumRetired
Salesforce Audience Studio connector
Salesforce Audience Studio connector removed from the connector marketplace.
No end date stated
Treasure AIRetired
Remember Me login option removal
The Remember Me option was removed from the login page so sessions always respect configured idle timeouts, for stronger session security.
No end date stated
MarketoRetired
Merge Leads API ID limit
From July 31, 2026, Merge Leads API calls with more than 25 IDs in the leadIds parameter fail with a 1080 error; large merges must be split into multiple calls.
Ends 31 Jul 2026
MarketoRetired
Static list size limit for Get Lead Activities/Changes APIs
Calls to the Get Lead Activities or Get Lead Changes APIs with a listId parameter now fail with error 1003 once the targeted static list reaches 10,000 or more leads.
Ends 30 Sep 2026
Adobe AEPRetirement announced
Virtual-network allowlisting for Azure Event Hubs source
Allowlisting the Experience Platform virtual network as a firewall rule for the Azure Event Hubs source is deprecated; Azure no longer supports it for new or updated namespaces.
No end date stated
Adobe AEPRetirement announced
Entity lookup API deprecation for Real-Time CDP Prime
The entity lookup API for experience events is deprecated for Real-Time CDP Prime customers to align with licensing; Ultimate customers can request re-enablement.
No end date stated
Adobe AJORetirement announced
Legacy channel-specific journey activities deprecation
Legacy per-channel journey activities (Email, Push, SMS, In-app, Web, Code-based, Content Card) are deprecated in favor of the single Action activity; no end date or migration given, and existing journeys are unaffected.
No end date stated
MarketoRetirement announced
Classic Marketo Engage interface
Adobe will retire the Classic Marketo Engage interface once the refreshed UI fully replaces it, expected by the end of the January 2027 release, though the exact date is still unconfirmed.
No end date stated
BrazeRetirement announced
Deprecation of BrazeKitCompat and BrazeUICompat symbols
Swift SDK 18.2.0 deprecates the BrazeKitCompat and BrazeUICompat compatibility symbols.
No end date stated
BrazeRetirement announced
Braze Segment Android plugin
The Braze Segment Android plugin's final release, since its underlying Analytics-Android library reached end-of-support in March 2026; customers should migrate to the Segment Kotlin plugin.
No end date stated
HubSpotRetirement announced
Legacy private app creation sunset
HubSpot is permanently removing the ability to create new legacy, non-Project-based private apps through the account UI; existing legacy apps are unaffected for now.
No end date stated
HubSpotRetirement announced
Legacy Salesforce sync engine deprecation
HubSpot plans to fully deprecate the legacy (pre-2014-architecture) Salesforce sync engine by mid-2027 once all objects have migrated to the rebuilt v2 platform.
No end date stated
HubSpotRetirement announced
Node.js runtime sunset for workflow custom code actions
HubSpot is sunsetting Node.js 20 and earlier for workflow custom code actions, whose runtimes no longer receive security updates; actions must be updated to Node.js 24, aided by Breeze Assistant.
No end date stated
TealiumRetirement announced
Adobe Analytics 2.0 connector non-batch action deprecation
Non-batch action in the Adobe Analytics 2.0 connector deprecated; use the batch action instead.
No end date stated
TealiumRetirement announced
Emarsys connector External Event actions (deprecated)
Emarsys connector's External Event actions are deprecated in favor of the new Engagement Event action.
No end date stated
TealiumRetirement announced
New FTP connection setup removed from file import and FTP connector
The option to configure new FTP connections will be removed from the file Import data source and FTP connector; existing FTP configs keep working.
No end date stated
TealiumRetirement announced
Google Ads Customer Match connector legacy actions deprecation
Tealium plans to deprecate older Google Ads Customer Match actions in favor of ones built on the Google Data Manager API; no removal date given.
No end date stated
TealiumRetirement announced
Google DV360 Customer Match legacy actions deprecation
Tealium plans to deprecate older Google DV360 Customer Match actions in favor of new ones built on the Google Data Manager API; no removal date given.
No end date stated
TealiumRetirement announced
Optimizely Dynamic Customer Profiles connector (legacy)
Legacy Optimizely Dynamic Customer Profiles connector deprecated; customers should migrate to the Optimizely DCP connector.
No end date stated
TealiumRetirement announced
Salesforce connector Tealium-provided authentication
Tealium-provided authentication on the Salesforce (Customer-Provided Credentials) connector is deprecated and no longer offered on new connectors, though existing connectors using it keep sending data.
No end date stated
TealiumRetirement announced
Salesforce Email Studio (ExactTarget) connector
Deprecated but still functional; Salesforce ends support for its SOAP API login in Summer 2027. Replacement: Salesforce Email Studio OAuth connector.
No end date stated
TealiumRetirement announced
SmartSurvey connector
SmartSurvey connector deprecated; no replacement or removal date given in the release notes.
No end date stated
TealiumRetirement announced
Square connector
Square connector deprecated; no replacement or removal date given in the release notes.
No end date stated
Treasure AIRetirement announced
Weak cipher suite deprecation in TLS 1.2
Treasure AI announced it will remove weak TLS 1.2 cipher suites platform-wide, continuing hardening after retiring TLS 1.0/1.1.
No end date stated
Under review 6
Primary identity requirement for Audience Composition audiences
Journeys/campaigns using Audience Composition audiences without a primary identity descriptor will stop working from the October release.
Ends Oct 2026 · End date passed · removal not confirmed in the record
Direct experience-event support removed from B2B account audiences
After the B2B CDP architecture upgrade, account audiences no longer directly use experience events; a people audience must be built first.
No end date stated
Einstein features retirement in select Hyperforce regions
Marketing Cloud Einstein features, including engagement scoring, were retired for customers in Australia, Japan and Canada Hyperforce regions; EU/US processing or Marketing Cloud Next can keep data in-region.
No end date stated
Deprecation of older TLS cipher suite support
Older TLS cipher suites are no longer supported for browser or API connections to Marketing Cloud Engagement as of the Summer '26 release; customers must use a modern TLS implementation such as TLS 1.3 with SHA-256/SHA-384 cipher suites.
No end date stated
Design manager serverless functions sunset
HubSpot is sunsetting serverless functions built in the design manager, which run on unsupported Node.js runtimes; developers must migrate them to developer projects.
No end date stated
Emotional Tone Insights
Emotional Tone Insights is being retired; the vendor announced the deprecation the week of September 21, 2026.
No end date stated