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Autonomous agents

Agents that execute multi-step marketing work with limited human steps.

Recorded changes per month
MonthChanges
2026-016
2026-025
2026-032
2026-045
2026-053
2026-0614
2026-0712
2026-0811
2026-0910
2026-1018
2026-117
2026-012026-11

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Platforms with recorded changes

Platforms with at least one feature state classified in this capability (primary or secondary, minor updates included), in the site's fixed order. Select one to filter the timeline. Counts are not shown side by side: they reflect how finely each vendor documents, not how much it offers.

Adobe AJO Bloomreach Braze Klaviyo MoEngage SFMC Next Adobe AEP Hightouch Treasure AI HubSpot Marketo

Timeline

Timeline filters

Filters apply to the timeline. The chart and platform totals describe the whole record. Selecting a chart month clears timeline filters to show that same whole-record scope.

Within each period: major updates as cards, then notable ones as rows; newest first in each group. Minor updates below.

November 2026+3 added 11 Nov7 changes

Klaviyo 3 minor updates +2 added 11 Nov Autonomous agents
  • GA Voice dictation in Composer
    Klaviyo Added 11 Nov 10 Nov 2026
    source
    Composer accepts spoken input: users can dictate what they want to say and it turns into text in the chat message draft.
  • GA Location Hub management via Composer
    Klaviyo Added 11 Nov 10 Nov 2026
    source
    Composer can create physical stores, link proximity segments, and fix missing Shopify POS links for Location Hub, with confirmation before each change.
  • GA Conversation sharing in Composer
    Klaviyo 4 Nov 2026
    source
    Users can share a Composer conversation with workspace teammates so they can see the requests, Composer's responses and its references.

October 202618 changes

Braze Beta 15 Oct 2026 major

Agentic Standards

Lets teams define Campaign and Canvas Standards, rulesets for brand, organizational, and technical requirements, and run an agentic evaluation against them before launch.

Approval workflows Secondary classification: Autonomous agents source ↗
Klaviyo 10 minor updates Autonomous agents

September 202610 changes

Klaviyo 2 minor updates Autonomous agents
HubSpot 1 minor update Autonomous agents

August 202611 changes

Klaviyo 3 minor updates Reporting & dashboards · Autonomous agents
HubSpot 1 minor update Autonomous agents

July 202612 changes

Klaviyo 4 minor updates Real-time & rule-based segments · Content generation

June 202614 changes

May 20263 changes

April 20265 changes

HubSpot 2 minor updates Autonomous agents · Monitoring & alerting

March 20262 changes

February 20265 changes

Klaviyo 1 minor update Monitoring & alerting
  • GA Customer Agent skills overview page
    Klaviyo 20 Feb 2026 Secondary classification: Autonomous agents
    source
    A Skills page now shows all Customer Agent skills, their status, and per-skill usage and impact in one place.

January 20266 changes

SFMC Next 2 minor updates Autonomous agents

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