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Compiled 11 Nov

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Click-to-WhatsApp ad conversion tracking

GA since May 2026 notable

Marketing Cloud Next automatically tracks and attributes inbound WhatsApp conversations to Meta Click-to-WhatsApp ads, streaming referral data into Data 360.

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help.salesforce.com Evidence for GA · May 2026
Platform
Salesforce Marketing Cloud Next
Capability
Attribution · Analytics
Vendor's name
Track Conversions from Click-to-WhatsApp Ads
First recorded
Record last updated

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Lifecycle history 1 state

  1. GAMay 2026
    First recorded 23 Oct 2026 · recorded from the source history · vendor release notes · help.salesforce.com ↗

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