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WhatsApp template button support and tracking

GA since May 2026 notable

WhatsApp templates now support Quick reply and Call-to-action buttons, with interaction tracking alongside other channels.

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experienceleague.adobe.com Evidence for GA · May 2026
Platform
Adobe Journey Optimizer
Capability
Messaging apps · Channels
Vendor's name
WhatsApp button support and tracking
First recorded
Record last updated

Record dates describe acquisition and updates, not human review. About corrections.

Lifecycle history 1 state

  1. GAMay 2026
    First recorded 27 Sep 2026 · recorded from the source history · vendor release notes · experienceleague.adobe.com ↗ · archived copy, 26 Sep 2026 ↗

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