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Additional Identity Resolution match rules

GA since Sep 2026 notable

New out-of-the-box Identity Resolution match rules reduce duplicate customer records with less manual effort.

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help.salesforce.com Evidence for GA · Sep 2026
Platform
Salesforce Marketing Cloud Engagement
Capability
Identity resolution · Identity
Vendor's name
Reduce Duplicate Records with More Out-of-the-Box Match Rules
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Lifecycle history 1 state

  1. GASep 2026
    First recorded 27 Sep 2026 · recorded from the source history · vendor release notes · help.salesforce.com ↗

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