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Duplicate similarity score

GA since Jul 2026

A duplicate similarity score column shows how closely matched each duplicate pair is, filterable with default thresholds of 30% for contacts and 80% for companies.

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community.hubspot.com Evidence for GA · Jul 2026
Platform
HubSpot Marketing Hub
Component
Platform
Capability
Data quality & contracts · Data
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Duplicate similarity score
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Lifecycle history 1 state

  1. GAJul 2026
    First recorded 2 Oct 2026 · recorded from the source history · vendor community release post · community.hubspot.com ↗ · archived copy, 26 Oct 2026 ↗

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