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The Trade Desk ID deletion and opt-out action

GA since 28 Jan 2026

The Trade Desk connector adds an action to delete user IDs from TTD segments and opt IDs out of data segments.

Read vendor source (opens in a new tab)
docs.tealium.com Evidence for GA · 28 Jan 2026
Platform
Tealium
Capability
Consent & preferences · Governance
also: Privacy & data residency
Vendor's name
The Trade Desk Third-Party Data connector
First recorded
Record last updated

Record dates describe acquisition and updates, not human review. About corrections.

Lifecycle history 1 state

  1. GA28 Jan 2026
    First recorded 27 Sep 2026 · recorded from the source history · vendor release feed · docs.tealium.com ↗ · archived copy, 25 Oct 2026 ↗

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