This record is generated by AI from the cited source. How AI is used
Marketers can define custom mobile app events for clicks, screen views or purchases and stream them via the unified SDK into Data 360 or Flow Builder.
- Platform
- Salesforce Marketing Cloud Next
- Capability
- Data collection & tag management · Data
- Vendor's name
- Set Up and Monitor Behavioral Interactions of Customers with Mobile Apps
- First recorded
- Record last updated
Record dates describe acquisition and updates, not human review. About corrections.
Lifecycle history 1 state
- GAApr 2026First recorded 23 Oct 2026 · recorded from the source history · vendor release notes · help.salesforce.com ↗
Something wrong or out of date in this record? , ideally with a link to better evidence. How corrections work
Data collection & tag management on other platforms latest first
- TealiumTikTok Pixel tag History Observer settingGA14 Oct 2026
- TealiumPinterest Tag custom event name casing preservationGA7 Oct 2026
- TealiumChatGPT Ads Measurement Pixel tag advanced conversion matching mappingsGA7 Oct 2026
- HightouchAmazon SQS event sourceGAOct 2026
- HightouchAmazon Kinesis event sourceGAOct 2026
- Treasure AIDeep link recording with external metadata for AI VoiceGA30 Sep 2026
- TealiumMicrosoft Advertising UET tag SPA page view trackingGA23 Sep 2026
- TealiumAmazon Advertising tag Match ID mappingGA16 Sep 2026
- TealiumChatGPT Ads Measurement Pixel tag event ID generationGA9 Sep 2026
- TealiumReddit Pixel tag product-level quantity and price fieldsGA12 Aug 2026
All Data collection & tag management changes →