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Compiled 11 Nov

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Message tags in destination sync payload

GA since Jun 2026

Message tags like UTM values and A/B variant labels flow into the destination sync payload for use in templates.

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hightouch.com Evidence for GA · Jun 2026
Platform
Hightouch
Capability
Reverse ETL & data syncs · Data
Vendor's name
AI Decisioning
First recorded
Record last updated

Record dates describe acquisition and updates, not human review. About corrections.

Lifecycle history 1 state

  1. GAJun 2026
    First recorded 28 Sep 2026 · recorded from the source history · vendor changelog · hightouch.com ↗ · archived copy, 15 Oct 2026 ↗

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