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Decisioning support in SMS channel

GA since 2 Feb 2026 major

SMS content can now be personalized and optimized via Decisioning using Priority Scores, Formulas, or AI Models.

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experienceleague.adobe.com Evidence for GA · 2 Feb 2026
Platform
Adobe Journey Optimizer
Capability
Offer decisioning · Decisioning
also: SMS, MMS & RCS
Vendor's name
Decisioning support in SMS channel
First recorded
Record last updated

Record dates describe acquisition and updates, not human review. About corrections.

Lifecycle history 1 state

  1. GA2 Feb 2026
    First recorded 27 Sep 2026 · recorded from the source history · vendor release notes · experienceleague.adobe.com ↗ · archived copy, 26 Sep 2026 ↗

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